Auto Executive Headshot
Have you ever browsed LinkedIn aimlessly for 30 minutes or an hour or so? Or maybe, in your normal course of usage, you see people with photos that clearly make no sense for a professional network.
Maybe you saw the guy standing with his wife in front of a Christmas tree? Or, how about the one company owner in shorts and a T-shirt with his child in front of him? And what about that person with the photo that’s clearly out of the late 1980s or early 1990s?
Did you ever look at those photos and think,”Wow, I can’t wait to do business with THAT person?”
What was your initial instinct when you saw them?
It’s not right to judge how a person conducts themselves professionally by a single look. What they can achieve professionally isn’t affected by what they wear. But, you, I, and every other human being alive do this instinctually anyway. It’s just the way our minds work, and it’s nearly impossible for any of us to overcome it.
Take a look at some reasons why it’s critical to have a powerful corporate headshot that makes you look like the confident, capable professional you are:
- You Have to Be Prepared on LinkedIn
Whether you sell to other businesses or consumers, they want to be able to trust the person who’s in charge of the whole operation. According to Google, B2B buyers do 57% of their research online before ever talking to your sales team. 81% of consumers do research online before they buy.
So no matter who you sell to, you have to look good online because they’re researching you carefully first.
- You Know the Importance of a Strong Brand
You do everything in your power to make sure your company portrays the perfect image, don’t you? Why would your headshot be any different? All you need is a single one that you can post all over the web at the various places you hang out.
Isn’t consistency with branding key?
- You Can Differentiate Too
With corporate headshots, you don’t have to look 100% serious and professional. Of course, that’s the overall image you want to convey. But few, if any, professionals take the time to show a little personality.
And just a little personality could be enough of a differentiator to win you the business your competitor should have.
Yes, a corporate headshot can be that powerful. But, only in the hands of a skilled, experienced photographer.